Steve Harvey Morning Show

Steve Harvey Morning Show

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Brand Building: He shares actionable insights for entrepreneurs on building scalable, profitable businesses from side hustles.

Brand Building: Washington, DC Real estate investor uses Instagram and podcasting to build his brand and connect with clients.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Renard “Ray” Sims.

Topic: Entrepreneurship, property management, and building generational wealth through real estate.

Ray Sims shares his journey from government employee to entrepreneur, founding a property management company in the Metro DC area. He discusses the challenges of transitioning into business ownership, the structure of his company, and the importance of networking, automation, and community service.


🎯 Purpose of the Interview

  1. Showcase Ray’s entrepreneurial journey and how he turned a layoff into a business opportunity.
  2. Educate listeners on property management and real estate investment strategies.
  3. Inspire aspiring entrepreneurs to take calculated risks and build sustainable businesses.
  4. Promote financial literacy and generational wealth through real estate.

🔑 Key Takeaways 💼 Entrepreneurship & Transition

  • Ray was laid off from a government job and used the opportunity to launch his business.
  • He emphasizes the importance of stepping out of your comfort zone.

“I got forced to do it. And I'm kind of glad that that happened to me.”


🏠 Property Management Defined

  • Manages real estate portfolios for absentee owners.
  • Handles everything from tenant screening to maintenance coordination and invoicing.

“I manage people’s assets… Most of the homeowners don’t even want to know who the tenants are.”


🔍 Tenant Screening Process

  • Includes credit checks, employment history, landlord references, and even social media reviews.

“I go on your Facebook page or Instagram page… see how you want to treat that property.”


🧰 Business Structure

  • Licensed in DC; structured as an LLC in Maryland.
  • Works with a network of trusted vendors (plumbers, electricians, etc.).
  • Uses automation and a third-party admin for newsletters and monthly reports.

“I’m really big on automation… I don’t want to have a bank account with \$30,000 on August 1st.”


🤝 Networking & Growth

  • Attends real estate events across DC, New York, and Atlanta.
  • Uses Instagram and podcasting to build his brand and connect with clients.

“I cannot leave a networking event without connecting with five different people.”


🎙️ Podcast & Branding

  • Podcast started organically from a conversation with a landscaper.
  • Focuses on real estate and business conversations.

“I call it ‘The Creator’… just conversations with different people in the real estate field.”


📈 Investment Advice

  • Recommends duplexes and townhomes as top investment choices.
  • Notes that single-family homes are less popular for rentals due to maintenance concerns.

“Duplex, duplex, duplex… it’s an easy way to gain revenue.”


🌍 Vision & Expansion

  • Plans to expand beyond DC by learning local regulations and networking.
  • Attends Invest Fest in Atlanta for exposure and connections.

“I want to be the face of property management in the DC, Maryland, Virginia area.”


💬 Memorable Quotes

  • “All money is not good money.”
  • “Life is risky. Like waking up in the morning is risky.”
  • “You have to step out of your comfort zone.”
  • “I’m proud of you… I’m glad you got laid off.”

#SHMS #STRAW #BEST

Support the show: https://www.steveharveyfm.com/

See omnystudio.com/listener for privacy information.

Brand Building: He shares actionable insights for entrepreneurs on building scalable, profitable businesses from side hustles.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Lamar Tyler.


🎯 Purpose of the Interview

To spotlight Lamar Tyler’s entrepreneurial journey, the growth of his platform Traffic, Sales & Profit (TSP), and to share actionable insights for Black entrepreneurs on building scalable, profitable businesses from side hustles.


🧭 Key Themes & Takeaways 1. Branding with Purpose

  • Lamar emphasizes the importance of clear, relatable branding.
  • His previous brand, Black and Married with Kids, succeeded because the name instantly resonated with its audience.
  • Quote:

“If they can hear the name, they can see it and say, ‘Hey, that’s for me.’”


2. Side Hustle to Main Hustle

  • Most Black entrepreneurs start businesses while working full-time jobs.
  • Success requires treating the side hustle like a real business from day one.
  • Quote:

“There is no perfect time. The time to get started is now.”


3. Consistency & Growth

  • TSP’s first event in 2016 had only 47 attendees, half of whom came for free.
  • Growth came from consistency and listening to the community.
  • Quote:

“Sometimes all you need is confirmation.”


4. Customer Experience & Branding

  • Inspired by Disney’s “unexpected touchpoints,” Lamar expanded branding beyond the event space to include the hotel exterior and even airport baggage claim.
  • Quote:

“We brand everything from the lobby to the pool… to make it feel like home.”


5. Faith & Execution

  • Faith plays a central role in Lamar’s business philosophy.
  • He encourages entrepreneurs to act on the opportunities they pray for.
  • Quote:

“You pray to get the opportunity, now you want to do all the work too.”


6. Scaling vs. Growing

  • Growth increases revenue and expenses; scaling increases revenue without proportional expense growth.
  • TSP Scale is a new event focused on helping businesses reach this level.
  • Quote:

“Scale is where the real money comes in.”


7. Lever-Driven Growth System

  • Lamar outlines systems for:
    • Proposal processes
    • Upselling
    • Referral systems
    • Creating experiences that justify premium pricing
  • Quote:

“If you create an experience around what you do, you can charge two, three, four times more.”


8. Platform & Community

  • Lamar transitioned from doing all the speaking to empowering others in his community.
  • He believes in giving others a platform to grow.
  • Quote:

“Too many artists try to hold on too tight… and miss out on the blessing.”


🌟 Notable Guests & Surprises at TSP Events

  • Surprise appearances by Magic Johnson, Issa Rae, Master P, Jermaine Dupri, Janice Bryant Howroyd, and Ambassador Andrew Young.
  • Quote:

“If you want to be it, you need to see it.”


📍 Event Details

  • New Event: TSP Scale
  • Location: Atlanta Westin Gwinnett, Gwinnett County, GA
  • Website: TSPScale.com

#SHMS #STRAW #BEST

Steve Harvey Morning Show Online: http://www.steveharveyfm.com/

See omnystudio.com/listener for privacy information.

Brand Building: Washington, DC Real estate investor uses Instagram and podcasting to build his brand and connect with clients.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Renard “Ray” Sims.

Topic: Entrepreneurship, property management, and building generational wealth through real estate.

Ray Sims shares his journey from government employee to entrepreneur, founding a property management company in the Metro DC area. He discusses the challenges of transitioning into business ownership, the structure of his company, and the importance of networking, automation, and community service.


🎯 Purpose of the Interview

  1. Showcase Ray’s entrepreneurial journey and how he turned a layoff into a business opportunity.
  2. Educate listeners on property management and real estate investment strategies.
  3. Inspire aspiring entrepreneurs to take calculated risks and build sustainable businesses.
  4. Promote financial literacy and generational wealth through real estate.

🔑 Key Takeaways 💼 Entrepreneurship & Transition

  • Ray was laid off from a government job and used the opportunity to launch his business.
  • He emphasizes the importance of stepping out of your comfort zone.

“I got forced to do it. And I'm kind of glad that that happened to me.”


🏠 Property Management Defined

  • Manages real estate portfolios for absentee owners.
  • Handles everything from tenant screening to maintenance coordination and invoicing.

“I manage people’s assets… Most of the homeowners don’t even want to know who the tenants are.”


🔍 Tenant Screening Process

  • Includes credit checks, employment history, landlord references, and even social media reviews.

“I go on your Facebook page or Instagram page… see how you want to treat that property.”


🧰 Business Structure

  • Licensed in DC; structured as an LLC in Maryland.
  • Works with a network of trusted vendors (plumbers, electricians, etc.).
  • Uses automation and a third-party admin for newsletters and monthly reports.

“I’m really big on automation… I don’t want to have a bank account with \$30,000 on August 1st.”


🤝 Networking & Growth

  • Attends real estate events across DC, New York, and Atlanta.
  • Uses Instagram and podcasting to build his brand and connect with clients.

“I cannot leave a networking event without connecting with five different people.”


🎙️ Podcast & Branding

  • Podcast started organically from a conversation with a landscaper.
  • Focuses on real estate and business conversations.

“I call it ‘The Creator’… just conversations with different people in the real estate field.”


📈 Investment Advice

  • Recommends duplexes and townhomes as top investment choices.
  • Notes that single-family homes are less popular for rentals due to maintenance concerns.

“Duplex, duplex, duplex… it’s an easy way to gain revenue.”


🌍 Vision & Expansion

  • Plans to expand beyond DC by learning local regulations and networking.
  • Attends Invest Fest in Atlanta for exposure and connections.

“I want to be the face of property management in the DC, Maryland, Virginia area.”


💬 Memorable Quotes

  • “All money is not good money.”
  • “Life is risky. Like waking up in the morning is risky.”
  • “You have to step out of your comfort zone.”
  • “I’m proud of you… I’m glad you got laid off.”

#SHMS #STRAW #BEST

Steve Harvey Morning Show Online: http://www.steveharveyfm.com/

See omnystudio.com/listener for privacy information.

Brand Building: He shares actionable insights for entrepreneurs on building scalable, profitable businesses from side hustles.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Lamar Tyler.


🎯 Purpose of the Interview

To spotlight Lamar Tyler’s entrepreneurial journey, the growth of his platform Traffic, Sales & Profit (TSP), and to share actionable insights for Black entrepreneurs on building scalable, profitable businesses from side hustles.


🧭 Key Themes & Takeaways 1. Branding with Purpose

  • Lamar emphasizes the importance of clear, relatable branding.
  • His previous brand, Black and Married with Kids, succeeded because the name instantly resonated with its audience.
  • Quote:

“If they can hear the name, they can see it and say, ‘Hey, that’s for me.’”


2. Side Hustle to Main Hustle

  • Most Black entrepreneurs start businesses while working full-time jobs.
  • Success requires treating the side hustle like a real business from day one.
  • Quote:

“There is no perfect time. The time to get started is now.”


3. Consistency & Growth

  • TSP’s first event in 2016 had only 47 attendees, half of whom came for free.
  • Growth came from consistency and listening to the community.
  • Quote:

“Sometimes all you need is confirmation.”


4. Customer Experience & Branding

  • Inspired by Disney’s “unexpected touchpoints,” Lamar expanded branding beyond the event space to include the hotel exterior and even airport baggage claim.
  • Quote:

“We brand everything from the lobby to the pool… to make it feel like home.”


5. Faith & Execution

  • Faith plays a central role in Lamar’s business philosophy.
  • He encourages entrepreneurs to act on the opportunities they pray for.
  • Quote:

“You pray to get the opportunity, now you want to do all the work too.”


6. Scaling vs. Growing

  • Growth increases revenue and expenses; scaling increases revenue without proportional expense growth.
  • TSP Scale is a new event focused on helping businesses reach this level.
  • Quote:

“Scale is where the real money comes in.”


7. Lever-Driven Growth System

  • Lamar outlines systems for:
    • Proposal processes
    • Upselling
    • Referral systems
    • Creating experiences that justify premium pricing
  • Quote:

“If you create an experience around what you do, you can charge two, three, four times more.”


8. Platform & Community

  • Lamar transitioned from doing all the speaking to empowering others in his community.
  • He believes in giving others a platform to grow.
  • Quote:

“Too many artists try to hold on too tight… and miss out on the blessing.”


🌟 Notable Guests & Surprises at TSP Events

  • Surprise appearances by Magic Johnson, Issa Rae, Master P, Jermaine Dupri, Janice Bryant Howroyd, and Ambassador Andrew Young.
  • Quote:

“If you want to be it, you need to see it.”


📍 Event Details

  • New Event: TSP Scale
  • Location: Atlanta Westin Gwinnett, Gwinnett County, GA
  • Website: TSPScale.com

#SHMS #STRAW #BEST

See omnystudio.com/listener for privacy information.

Brand Building: Washington, DC Real estate investor uses Instagram and podcasting to build his brand and connect with clients.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Renard “Ray” Sims.

Topic: Entrepreneurship, property management, and building generational wealth through real estate.

Ray Sims shares his journey from government employee to entrepreneur, founding a property management company in the Metro DC area. He discusses the challenges of transitioning into business ownership, the structure of his company, and the importance of networking, automation, and community service.


🎯 Purpose of the Interview

  1. Showcase Ray’s entrepreneurial journey and how he turned a layoff into a business opportunity.
  2. Educate listeners on property management and real estate investment strategies.
  3. Inspire aspiring entrepreneurs to take calculated risks and build sustainable businesses.
  4. Promote financial literacy and generational wealth through real estate.

🔑 Key Takeaways 💼 Entrepreneurship & Transition

  • Ray was laid off from a government job and used the opportunity to launch his business.
  • He emphasizes the importance of stepping out of your comfort zone.

“I got forced to do it. And I'm kind of glad that that happened to me.”


🏠 Property Management Defined

  • Manages real estate portfolios for absentee owners.
  • Handles everything from tenant screening to maintenance coordination and invoicing.

“I manage people’s assets… Most of the homeowners don’t even want to know who the tenants are.”


🔍 Tenant Screening Process

  • Includes credit checks, employment history, landlord references, and even social media reviews.

“I go on your Facebook page or Instagram page… see how you want to treat that property.”


🧰 Business Structure

  • Licensed in DC; structured as an LLC in Maryland.
  • Works with a network of trusted vendors (plumbers, electricians, etc.).
  • Uses automation and a third-party admin for newsletters and monthly reports.

“I’m really big on automation… I don’t want to have a bank account with \$30,000 on August 1st.”


🤝 Networking & Growth

  • Attends real estate events across DC, New York, and Atlanta.
  • Uses Instagram and podcasting to build his brand and connect with clients.

“I cannot leave a networking event without connecting with five different people.”


🎙️ Podcast & Branding

  • Podcast started organically from a conversation with a landscaper.
  • Focuses on real estate and business conversations.

“I call it ‘The Creator’… just conversations with different people in the real estate field.”


📈 Investment Advice

  • Recommends duplexes and townhomes as top investment choices.
  • Notes that single-family homes are less popular for rentals due to maintenance concerns.

“Duplex, duplex, duplex… it’s an easy way to gain revenue.”


🌍 Vision & Expansion

  • Plans to expand beyond DC by learning local regulations and networking.
  • Attends Invest Fest in Atlanta for exposure and connections.

“I want to be the face of property management in the DC, Maryland, Virginia area.”


💬 Memorable Quotes

  • “All money is not good money.”
  • “Life is risky. Like waking up in the morning is risky.”
  • “You have to step out of your comfort zone.”
  • “I’m proud of you… I’m glad you got laid off.”

#SHMS #STRAW #BEST

See omnystudio.com/listener for privacy information.

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